The following post is from Robin Texeira, an Associate with Wide Angle Communications.
Your hospital’s reputation is important to you. Carefully crafted reports are released to the media and only certain individuals serve as spokespersons for your hospital. You care what your community is saying and want to ensure you are being presented in the best light. In today’s participatory Web 2.0 world, you have to do much more than that. Careful reputation management means monitoring what is being said about you online also.
Andy Beal, the author of Radically Transparent, was recently interviewed by ABC News broadcast America This Morning. Beal talks about protecting your online reputation and offers some tips for improving your search standing. Watch the video and give some thought to what is being said about you online!
View the video here: ABC News Interview with Andy Beal